When considering how to get ahead as an e-commerce business within an increasingly saturated market, the first logical notion that comes to mind is to target a market that holds the greatest potential for growth. Considering that e-commerce is wholly dependent on Internet users, the continuing rise of Internet access in emerging markets situates it as a mecca for both present and future e-commerce activity.
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BlackBerry looks ready to increase the pace in its turnaround - the company has launched its new handset, Passport, and the recent earnings announcement has also impressed. BlackBerry has been able to register gross profit from its handsets segment for the first time in the last five quarters. Although the management is focused on making this company into a services provider only; handsets business remains vital to the overall operations of the company as a major portion of its services business is dependent on the sales of handsets.
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