Breaking Into a Volatile (But Rewarding) Emerging Market

Every economist has an opinion on the economic viability of emerging markets -- and those opinions rarely correlate. Emerging markets are shape-shifting creatures and this lack of fix creates tension among investors and businesses alike.  However, the business opportunities in BRIC nations (Brazil, Russia, India and China), are copious and companies that have enjoyed global success know that small actions can make a huge difference.   As such, business owners shouldn’t let the recent market instabilities put them off emerging economies. A little strategic thinking will allow entrepreneurs to identify the market opportunities in these volatile but rewarding economies. It just takes a little extra acumen.

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Igor P Purlantov

Quiet Bull Calls on Emerging Markets

For much of 2013, being bearish on emerging markets was the right call. Stocks in developing economies from the BRIC nations to the ASEAN group to CIVETS and nearly any other catchy acronym proved to be major disappointments as equities in the U.S., Japan and some other developed markets soared.  Weakening currencies, slumping commodities demand and current account and fiscal deficits prompted investors to pull $13.7 billion from emerging markets bond for the year through December 18, while $6.3 billion has left emerging market equity funds over the same period, CNBC reports, citing Jefferies data.

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Don't Be Scared of Emerging Markets

If you looked back at many stories on investing in emerging markets over the past decade, you may have thought this category should not be a part of your total portfolio. Many retirees continue to think emerging markets are still too dangerous for investing. Yet what they are missing is just how many of these countries have now risen out of the emerging markets category and into what I call "growth countries."  Back in 2000, the BRIC nations, Brazil, Russia, India and China, represented only 3 percent of the world's gross domestic product. By 2012, they had advanced to represent over a fifth of the world's production. 

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